The Insight, published today by the Center for Black Health & Equity (The Center), a national nonprofit organization that facilitates public health programs and services for the benefit of communities and people of African descent, reviewed responses from 791 African-American adults between the ages of 18 and 54, and discovered:
- The five most common sources of COVID-19 vaccine information are: news (48 percent), internet (43 percent), social media (39 percent), family and friends (35 percent), and doctors (35 percent).
- When it comes to feeling confident that they are getting accurate information about the COVID-19 vaccine, 33 percent of African Americans surveyed say they completely trust their doctors to provide the information, and 18 percent completely trust their family and friends. Social media ranked last of the elections, with only 6 percent of participants saying they completely trust online platforms to provide accurate information.
- The top three sources believed to be primarily responsible for sharing misinformation about the COVID-19 vaccine targeting the black community are: social media (27 percent), news (25 percent), and the Internet (15 percent).
- Nearly seven in ten (69 percent) believe that it is something too deliberate to target all Americans with misinformation about the COVID-19 vaccine.
- 60 percent admitted that they shared information they learned on social media with family and friends, and about a third (35 percent) shared it on their own social media platforms.
“This practice of receiving and sharing misinformation amplifies health inequalities and harms the black community, which is already dying of COVID-19 with disproportionately high prices,” he said. Delmonte Jefferson, CEO of the Center. “Truth Check aims to correct this contagious spread of inaccurate and false narratives.”
The center has launched TheTruthCheck.org, an online resource for providing African Americans with the social media skills and fact-checking needed to avoid the impact of misinformation about the COVID-19 vaccine. Visit TheTruthCheck.org to learn more about the campaign and how to see misinformation on social media.
Funding for the initiative was made possible through a subaward from the CDC Foundation and is part of the Centers for Disease Control and Prevention (CDC) under the US Department of Health and Human Services’ (HHS) total financial assistance award. $ 25,660048 with 100 percent funding from CDC / HHS. The content is the author’s (s) and does not necessarily represent the official views of, or an endorsement by, the CDC / HHS or the US Government.
About the Center for Black Health & Equity
The Center for Black Health & Equity (formerly NAATPN, Inc.) is a national nonprofit organization that facilitates public health programs and services that benefit communities and people of African descent. The center is committed to addressing social, political and economic injustices that have marginalized communities and contributed to current health inequalities. The center provides a level of expert commentary, research and education that has resulted in cities and institutions adopting smoke-free policies and taste restrictions. Currently, the organization uses its documented framework for policy and environmental change to work with HIV / AIDS, cancer, heart, diabetes, COVID-19 and other health inequalities.
*Atlanta-based V&L Research and Consulting, Inc. conducted a national questionnaire between December 14 – 20, 2021. The online questionnaire offering multiple choice answers was conducted among a national sample of 791 African Americans, 59 percent black women, and 41 percent black men. Credibility range of +/- 3.48%.
SOURCE Center for Black Health & Equity