US farms join forces to tap Chinese market – Community News
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US farms join forces to tap Chinese market

The US Soybean Export Council (USSEC) organized 13 member companies to participate in the ongoing fourth China International Import Expo (CIIE), to be held in Shanghai from November 5 to 10.

This is the fourth consecutive year that the USSEC participates in the expo. During this year’s import expo, it held online and offline contract or agreement signing events for three US companies, including CHS Inc., and four Chinese companies, including Jiusan Group.

The number of American exhibitors in the CIIE this year reached about 200, a record number. US farms in particular are working together to tap into the Chinese market.

In the Food and Agricultural Products section of the National Exhibition and Convention Center (Shanghai), the stands of USSEC, US Grains Council and USA Dry Pea & Lentil Council are concentrated in the same area, displaying various food and agricultural products.

“We provide services when our members need them,” said Zhang Xiaoping, director of the Greater China Region, USSEC.

Current US soybean exports to China have emerged from a grim situation following US-initiated trade frictions.

“As China’s urbanization progresses and people lifted out of poverty join consumer power, there will be growing demand in the Chinese market, signaling an excellent opportunity for U.S. farms,” said Zhang.

“Over the past few decades, we have built a close and mutually beneficial cooperation with Chinese industry, and there is no reason why this relationship should not be strengthened and expanded,” Zhang added.

This year, the USA Dry Pea & Lentil Council participated in the CIIE for the first time. The association has more than 1,000 member companies, with customers located across China.

“Dry peas and lentils are rich in high-quality protein, dietary fiber and other nutrients. They offer Chinese consumers following a healthy diet more choice,” said Lucy Dai, China representative for the US Dry Pea & Lentil Council. Looking forward to meeting more Chinese food companies and professionals through the expo.

The US state of Idaho has set up a booth at the expo. Tara Qu, chief representative of Idaho’s China Office, said the state will be promoting the products of a dairy, fruit farm and dry bean company at the expo.

“Exports to China are important to our state. We want to continue to vigorously develop our economic and trade relations with China,” Qu said, adding that she met dozens of Chinese importers at the expo.

“The economic and trade cooperation between the US and China is very important. The relationship cannot be broken and will never be broken. With the improved living standards of Chinese consumers, we are confident in the market,” Qu said.

According to Chinese customs data, total trade between China and the US for the first 10 months of this year was 3.95 trillion yuan (about $618 billion), an increase of 23.4 percent year over year.

“The CIIE is a bridge connecting China to the rest of the world, and that’s exactly what Cargill has been doing for the past 50 years,” said Jerry Liu, Cargill’s president in China.

“Inspired by the exciting new opportunities that the CIIE has opened up for us, we will embrace the next 50 years with even greater hope and ambition as we continue to grow together with our partners and customers in China,” said Liu.